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NHS Estates / Building Better Healthcare
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| the brief To design a series of full page advertisements for National Health Service publications. the solution Focusing on the design treatment selected for the well received Annual Report and Accounts, a strong positive image was chosen. |
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the briefTo help promote a week-long activity programme beginning with a national press launch. the solutiondesign forum selected a 48-sheet advan as the ideal media vehicle. Combining enhanced photography with the governing body's logo and sponsors logos, the launch was conducted by the then sports minister, Tony Banks, MP.
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The Football Association / Women's Football Awareness Week
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Knowles - corporate and service sector advertisements |
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the briefTo explain the benefits, to ABTA members, of selecting NCP Flightpath Airport Car Parking. the solutionA series of full-page colour advertisements explained the concept of a ‘Comfort Zone’ for both business travellers and holidaymakers. The look and feel of the advertisements aimed to reflect the importance of pre-booked convenient airport car parking.
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National Car Parks / ABTA advertisements
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the briefTo promote awareness of National Car Parks' online search and reservation facilities. the solutionA series of large format posters focusing on airport parking booking and on the convenience of online car park finding. The posters prominently featured the NCP website address in order to draw attention to the online service, and were used in backlit displays within airport terminals. |
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National Car Parks / 4-Sheet Posters
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Britannia
